A Practical Approach to Managing Gender Sensitivity at the Wo ...

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Abstract

True prosperity is when all the stakeholders of an organization are happy. It is about bringing joy across the spectrum. It means bringing change to the way business is viewed, as well as how the business goals are achieved. It requires espousing and upholding value systems that are far more superior; to provide an environment that values diversity and fosters performance; and to be a torchbearer of ethical conduct across the corporate. The paper puts forward a case of a young and an emerging organization from India- Infosys Technologies Ltd. (Nasdaq: INFY) that symbolizes thought leadership in Managing Diversity. The challenges of managing gender related concerns in an IT environment is different from the traditional industries, especially if the company is providing 24/7 global support to its customers. There are additional challenges when the company is Indian but growing rapidly to becoming transnational – spreading across new geographies and cultures. In this paper, the authors will share the Infosys framework created by them for managing Gender Inclusivity and nurturing Women leaders, namely AIR – Attract, Increase and Retain, as well major barriers that they faced while envisaging and deploying AIR at work place, to make a difference in a world of differences.