Social Media Use as a Predictor of Personality

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Abstract

As social media use proliferates, the goal of this study is to examine the relationship between social media use and personality. Specifically, the study seeks to determine whether a link exists between social media use and distinct facets of personality, such as social anxiety. Data were collected through the administration of an anonymous online questionnaire to students at a Canadian university. Contrary to previous research findings, social media use was not significantly correlated to social anxiety or extraversion among this sample of university students. However, social media use and social engagement were positively correlated. This study, which has both educational and practical implications, will be of interest to those who work in the area of mental health, particularly those who work with younger populations who are the biggest consumers of social media.