Knowledge Enhancement in the Change Process
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- Title: Knowledge Enhancement in the Change Process: Social Marketing and Attitude Change Leading to Improved Environmental Behaviour
- Author(s): John Hall, Wayne Binney, Peter Oppenheim
- Publisher: Common Ground Research Networks
- Collection: Common Ground Research Networks
- Series: Organization Studies
- Journal Title: The International Journal of Knowledge, Culture, and Change Management: Annual Review
- Volume: 3
- Issue: 1
- Date: March 23, 2005
- ISSN: 1447-9524 (Print)
- ISSN: 1447-9575 (Online)
- DOI: https://doi.org/10.18848/1447-9524/CGP/v03/59115
- Citation: Hall, John, Wayne Binney, and Peter Oppenheim. 2005. "Knowledge Enhancement in the Change Process: Social Marketing and Attitude Change Leading to Improved Environmental Behaviour." The International Journal of Knowledge, Culture, and Change Management: Annual Review 3 (1): 0-0. doi:10.18848/1447-9524/CGP/v03/59115.
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