From a Western Phenomenon to a Global Phenomenon

Work thumb

Views: 620

All Rights Reserved

Copyright © 2017, Common Ground Research Networks, All Rights Reserved

Abstract

This article examines the globalization of reality television by comparing popular reality shows in the United States and China. This research attempts to transcend common debates concerning globalization (i.e., cultural homogenization and glocalization) by emphasizing what exists on the margins of these arguments. The author instead focuses attention on the micro-level consequences of the globalization of popular culture—the potential anxieties and insecurities facing Chinese and American citizens. The author reviews foundational studies of globalization that pinpoint these anxieties to the increasing disconnect between what people want and state power. Using Schudson’s theory of popular culture the author proposes that the reality television content that is popular in these two locales indicate viewer’s primary sources of anxiety but also works to remedy these anxieties in accordance with the values and goals of the nation state. The findings of this article are based on a theoretical explanation of what is culturally resonant in each nation and even politically necessary. The author calls for future research to critically engage with both the production of reality television and audience research on the genre as a means to more clearly understand its presence in the political sphere. Overall, this article adds to the literature by exploring the transaction between reality television, politics, and globalization.