Abstract

This qualitative investigation explores the role of dance in maintaining spiritual identity in the context of popular culture. The focus of the investigation is the Fon Buang Suang dance of Udon Thani. Drawing on the documentary review and field data gathered from observations and interviews, this article examines how the use of traditional and contemporary dance elements in Fon Buang Suang reflects a cultural shift toward modernity, while still maintaining spiritual and ritualistic elements. This article argues that this dance, along with other examples of ritualistic dance in the region, serves as important markers of cultural identity and helps to maintain a sense of spiritual continuity in a rapidly changing world. Overall, this investigation contributes to the growing body of research on the role of dance in popular culture and its impact on the preservation of traditional cultural and religious practices.