Abstract

This article aims to suggest an alternative, theoretical, and methodological framework for exploring how sociocultural, underlying realities construct dominant gendered discourses within the Israeli context. This article also attempts to shed light on the link between the discourse of militarization and its implicit penetration into Israeli civil society and sports. Moreover, this article argues that, to some extent, these underlying, contextualized, flowing discourses marginalize women and some men from decision-making positions in sports organizations. Therefore, this study provides an interesting perspective from which to analyze voices and narratives of the (predominantly female) “other” through post-structuralist feminist lenses. The study also elaborates on the historical, contextual construction of current discourses of masculinity that shape the culture of Israeli sports organizations and society as a whole. This article also introduces readers to the theoretical and methodological processes of narrative revisions, critical discourse analysis (CDA), and the context of the production of gendered knowledge. By using constructivism, rather than positivist ontology, this study elaborates upon, and reveals, how different societal discourses produce and reinforce gender inequities in Israeli sports organizations, which continually (and to some extent, implicitly) exclude women from gaining access to leadership positions