Dr. Choi’s professional and academic interests focus on product design and new product innovation. She is interested in studying the roles played by users, industrial design, engineering and marketing during the process of creating new products. P
...MoreDr. Choi’s professional and academic interests focus on product design and new product innovation. She is interested in studying the roles played by users, industrial design, engineering and marketing during the process of creating new products. Past research has focused on methods to better utilize input during design so that end user needs can be met more effectively in a finished product. Current research includes investigating the validity of information collected through traditional user research techniques; investigation of the usability and human factors & ergonomics aspects in the development of a new wireless medication adherence and smart health monitoring platform; and developing techniques for the use of Augmented Reality in product design. She is also interested in exploring techniques to improve the effectiveness of multi-disciplinary design education.
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Design Principles and Practices
Guillem Ferran
