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George Masikunas

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Information, Medium, and Society

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George Masikunas’s Communities

Information, Medium, and Society

Welcome to the Information, Medium & Society – The Publishing Studies Research Network!

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THEIR PUBLICATIONS

How Effectively do Authors and Publishers Manage the Process of Creating Successful Marketing Textbooks for Undergraduate Students?
How well do UK Publishers of Marketing Textbooks Investigate and Understand the Market to which they are Selling?

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