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3 Questions that You Should Ask Yourself Before Starting an E-commerce Website

Taking a business idea, or a physical business, to e-commerce is what retailers and wholesalers can be seen doing nowadays. And given the statistics that show today’s buyers inclination for shopping from the comforts of their home, the decision seems like a business masterstroke. But pouring money into e-commerce is never a small investment. Looses or failures can happen in no time if your migration to the digital world is not planned well. So let us have a look at three questions that you should ask yourself before starting an e-commerce website. You can also discuss these same questions to your e-commerce website development services.

Who are the Leaders in My Industry?

That’s not only for an e-commerce website but for any kind of business that you are willing to start. There stories of success, failures, and small and big business decisions will help you know more in a week than you could ever learn by going through any other source in a year. If you are not much of a reader, then simply spend an hour or two on their websites. Notice the flow, element placement, content, and creativity. Learning some tips from there would definitely come handy when you discuss your requirement with your eCommerce web development services.

Who are My Competitors?

Asking this is worlds apart from asking the above question. By making a list of businesses who deal within the same industry vertical as you, you would know what ups and downs you too have to go through. But the process is not only limited to making a list. You have to give some time while inspecting your competitors, as they evolve and reveal their strategies to you over time. Notice their offers, discounts, sponsorships, endorsements and all other tricks they deploy to maximize their sales.

What’s also worth noticing while inspecting your rival’s site is to judge whether their business model is profitable or not? Are they simply offering deals that look too good to be true? Does that refund policy make sense? Do they have any hidden costs for shipping, packaging, or for fast deliveries?

Should I Get a CMS or Build it From Scratch?

Website development is not an easy task. Neither it is something you can get done by paying peanuts. That is to if you are expecting any quality. Given the huge number of people shifting to e-commerce, of both sellers and buyers, software development companies across the globe have started offering solutions that help you develop e-commerce platforms in no time. Companies such as Shopify, Magneto, WordPress (Woocommerce), OpenCart, PrestaShop are some of the many examples that you can choose to go with if you wish to see your website live in less time. But anything that offers a pre-built solution always comes with certain limitations. That’s where you can decide for signing-up with eCommerce web development services that develop websites from scratch. It all basically depends upon your idea, vision, requirements, and budget.

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