Abstract
This study explores an innovative approach to experiencing ritual sense in the metaverse environment through chatbot mediation, and its impact on cultural cognition and behavior. We designed a chatbot system integrated with virtual reality, themed around nostalgia culture, serving as a bridge between real and virtual worlds. The research was conducted in two phases: First, we analyzed ritual behaviors in human society and transformed them into cultural elements in the virtual environment. Second, we developed an interactive system and conducted user experience research. Through System Usability Scale (SUS) evaluation and qualitative analysis, we delved into the process of cultural experience transition between virtual and real worlds for users. The results not only provide a new model for cultural interaction in the metaverse but also reveal the unique role of virtual identities (Avatars) in cultural rituals. This research offers a new perspective on understanding cultural inheritance and innovation in the digital age, while also pioneering new approaches for cross-cultural communication in virtual environments.
Presenters
Guanze LiaoProfessor, College of Education, National Tsing Hua University, Hsinchu, Taiwan
Details
Presentation Type
Paper Presentation in a Themed Session
Theme
2024 Special Focus—Intersectionality: Museums, Inclusion, and SDGs
KEYWORDS
Metaverse, Cultural Experience, Sense of Ritual, Chatbot, Virtual Reality, Nostalgia
