New Frontiers through Media: Room 6
Photography and Video Production in Sport Media: Exploring the Economic, Social, and Technological Implications of Media Convergence
Paper Presentation in a Themed Session Kevin Raposo
It is an exciting time to work in photography and video production. Innovations in camera technology are accelerating, and professional-grade equipment is becoming increasingly more affordable. Sport media professionals have been significantly impacted, because they require the most sophisticated equipment in order to capture live action. One recent innovation has the potential to redefine media production altogether: cameras will soon be capable of simultaneously capturing still photography and motion video, with no discrepancy in quality. Using the theoretical framework of convergence culture proposed by Henry Jenkins, this research asks: will the traditionally separate roles of photographer and video producer become one? This study will explore the economic, social, and technological implications of this convergence as it relates to sport media.
Audience Expectations in Live Sport Video Game Streamcasts versus Live Traditional Sport Linear Broadcasts: Consumption Motivations View Digital Media
Paper Presentation in a Themed Session Laurel Michele Walzak
There are two primary aims of this study. The first is to investigate if the motivation scale for sports consumption (MSSC) developed by Trail and James (2001), and adopted by many researchers in the context of traditional sports, can effectively be applied to esports, sports video gaming genre, fans. And to determine how it can be modified to better address the motivations of esports fans. The second is to use some of the data gathered in the first investigation to explore the differences in audience expectations of a live esports StreamCast, specifically sports video gaming and a live traditional sports broadcast.
Emerging e-Sports Journalism UK with a Focus on EAsports FIFA
Paper Presentation in a Themed Session Laura-Jane Filotrani
Gaming technologies are impacting spectators of sporting events both at home and at live events. Numbers attending major sporting events are reportedly on the decline and television viewing figures are down year on year globally. With audiences becoming more fragmented, more disparate and arguably less loyal, the sports industry is looking for ways to inject new life into sports broadcasting in a bid to capture and retain audiences. Against this backdrop, there is the rapid growth in e-sports both from spectators attending live events and participants online. Forecasters are predicting that e-sports will generate more than £1bn in global revenue and reach an audience of 600 million by 2020. Using a case study of EAsports FIFA Series, this industry study explores the role sports journalists and broadcast media play and asks the question of how is the emerging sector of e-sports being mediated through sports journalism in the UK? There is no study to date which considers the role of journalism in the emerging e-sports sector. The study is likely to interest producers, managers, and leaders working in broadcasting and online platforms, as well as media scholars.
