A Culture Based Analytic Approach to Deconstructing Socio-technological System Failures : A Case Study of the Boeing 737MAX

Abstract

We present a new way of structuring data extracted from traditional narratives that have been used to analyze socio-technical system failures (and, indirectly, the failure of some of the organizations that are involved). We demonstrate, using a theoretically grounded scaffolding approach, how this structured organizational modeling addresses emergent properties in enterprises, and how these techniques both provide an approach for dealing with organizational project failures and promote successful organizational transformations. We analyze the open source data to look at organizational and cultural factors that contributed to the failure of the Boeing 737 Max airplane. This case study focuses on the motivations of: a multi-tribal, multi-cultural, multi-sourced, integrator and marketer of complex socio-technical products (i.e., airplanes); regulators responsible for public safety; airlines who offer transportation services with assumptions of risk, liability and loss; and a trusting public that believe they can travel safely and reach their destinations without event. We examine the (sub) cultural and tribal motivational factors that are in conflict. What are the factors that have gone wrong, what assumptions have not been borne out, and what are the lessons learned for anticipating, mitigating, and understanding what to do in the future?

Presenters

Beryl Bellman
Professor Emeritus, Communication Studies, California State University Los Angeles, California, United States

Prakash Rao
CEO, Corporate, Enterprise Sherpas LLC, Virginia, United States

Ann Reedy
N/A, N/A, Retired but working with a group of researchers and co-authors, Washington, United States

Details

Presentation Type

Paper Presentation in a Themed Session

Theme

The Value of Culture and the Demand of Change

KEYWORDS

Organizational Culture. Corporate Tribes, Enterprise Perspectives, Failure Analysis, Socio-Technical Systems

Digital Media

Videos

M21 P045 A Culture Based Analytic Approach To Deconstructing Socio Technological System Failures Bellman Rao Reedy (Vid)