Third Time Lucky?

PyeongChang made strong bids for 2010 and 2014 Winter Games and came in second in both races. As a runner-up to 2010 Vancouver and Sochi by seven votes, PyeongChang is hoping for a ‘third time lucky’. This paper examines the bid legacy of PyeongChang, both soft and hard gains, and evaluates the pros...

The International Journal of Sport and Society

Common Ground Research Networks