The Factors that Curb the Propensity to Complain in Consumers

It has been argued that a higher propensity to complain in the customers and a lower degree of complaints-aversion in a firm/vender is important for the success of these business enterprises. The firms need to establish efficient systems and create a supportive climate to facilitate the consumers in...

The International Journal of Knowledge, Culture, and Change Management: Annual Review

Common Ground Research Networks