An Exploratory Study of the Types and Roles of Skincare Advertising Visuals in Magazines

Despite the observations that visuals are almost always present in skincare ads, and that they are noticed to a greater extent than the text in these ads, there appears to be virtually no publicly available research that has analysed the visual content of skincare ads. As visuals might be useful to...

The International Journal of the Humanities: Annual Review

Common Ground Research Networks