After being a practical designer/design manager in a famous Electronic Corporation in Taiwan for 9 years, I move to the USA and become an assistant professor in Department of Industrial Design, Auburn University. Although having won a lot of interna
...MoreAfter being a practical designer/design manager in a famous Electronic Corporation in Taiwan for 9 years, I move to the USA and become an assistant professor in Department of Industrial Design, Auburn University. Although having won a lot of international design awards including iF and G-mark in these years, I always have some questions about what is a good design. And this is probably the real motivation for me to quit my practical design job and try to re-think the meaning of design through teaching and research in design school. I am quite interested in interface design and branding and still keep the dream to being a great industrial designer.
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Design Principles and Practices
Organization Studies
