Grace Lau is a Academic Coordinator of School of Continuing and Professional Education (SCOPE) at the City University of Hong Kong, and she heads two different programmes - the Associate of Arts in Digital Visual Design (AADVD), as well as the Bache
...MoreGrace Lau is a Academic Coordinator of School of Continuing and Professional Education (SCOPE) at the City University of Hong Kong, and she heads two different programmes - the Associate of Arts in Digital Visual Design (AADVD), as well as the Bachelor of Design (Communication Design. Graduated from the Hong Kong Polytechnic University, School of Design in the late 80’s; Grace has worked in the field of advertising and marketing since then. She was Associate Creative Director, Ogilvy & Mather Direct; Creative Director, Thompson Connect of JWT; Creative Director, Rapp Collins Worldwide (HK); and Art Director, Leo Burnett. And after completing an MBA in York University, Ontario, Grace returned to Hong Kong in the late 90’s, and started her career in Credit Card banking with International Bank of Asia (IBA), which she has successfully launched the Loyalty Programme, as well as developed the first-ever Dual Card programme for IBA Visa and Master Card in 1997. Grace’s work has been awarded for creativity as well as business results by local and international bodies; and her experience covered above, below and across the line with traditional and digital communication media.
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The Learner
