Twelfth International Conference on The Inclusive Museum

Abstract

This study describe museum audiences with sixty or more years in Brazilian museums focusing on the cultural, motivational, emotional, and sociodemographic characteristics after application of questionnaires, to respond with better strategies exploring impacts to benefit senior populations in practice. Instruments were developed after a scoping review with international literature to choose the variables that can innovate the understanding of elderly and museum approaches in research instruments. The research has a qualitative-quantitative approach with data collected in several museums in São Paulo’s State and others (n=27 museums with different typologies, administrations, and collections). The scoping review supplied information to define the research variables and inclusion and exclusion profiles of the survey. The research provides data on visitation or participation of activities in museums, because there is a gap and a demand of the cultural sector. Data becomes eminent nowadays with the longevity also a rapid and intense process of aging. According to data around twenty-nine million Brazilians are sixty years or older (14,3% of the total population), and the projections indicate that, in 2030, number of older people will exceed the children and adolescents from 0 to 14 years old in 2.28 million. By 2050, the population 60+ will represent about 30% of population (IBGE, 2015). This study support innovative attitudes in a country that has a prevalent focus on scholar museum audiences. It also supports the practical implementation of socio-cultural activities and museum guidelines for the well-being and active inclusion of people over sixty.