Abstract
Many museums are losing visitors around the world. Museums of the future focus heavily on the visitor experience. As a part of contemporary marketing strategy, museums are installing artificial intelligence and online realty for edutainment. In some museums, visitors are paying extra to get this experience. This study reviews this approach at Historium Bruges in Belgium. Possible suggestions for mixed reality installation in Izmir, Turkey are also considered.
Details
Presentation Type
Paper Presentation in a Themed Session
Theme
2018 Special Focus - Inclusion as Shared Vision: Museums and Sharing Heritage
KEYWORDS
Artificial intelligence, virtual intelligence, marketing museums, edutainment, Historium Bruges
Digital Media
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