Eleventh International Conference on The Inclusive Museum

Abstract

This research considers the potential for audio description (AD) as a tool for inclusive design in an open-access multisensory museum. Multisensory stimuli are known to enhance memorability, and AD for sighted visitors provides congruent multisensory stimuli. This occurs as visual elements are seen as they are simultaneously addressed by the verbal description. A study with sighted people explored the impact on the visitor experience of presenting a photography exhibition with either AD, an audio guide, or no accompanying audio facilitation. The AD was further embedded with sensory imagery from multiple modalities. The impact of AD on the visitor experience was evaluated through quantitative and qualitative measures exploring interest, engagement, and memory, in particular autobiographical memories, which relate to the visitor’s sense of self. Findings show that AD resulted in increased engagement and memorability with sighted visitors. This paper therefore explores the impact of multisensory audio description as an inclusive design tool that can enhance the visitor experience.