Abstract
When the GIF was first created and introduced in 1987, the focus was on creating images that didn’t lose their quality, while also optimizing for support and performance in the early days of The Web. Little did GIF developer Steve Wilhite know that this file format would go on to evolve the moving image from simple and functional web animation to a larger than life medium in contemporary culture. This study dissects the evolution of the GIF as it relates to practical applications and experimental uses and implementations in art and design.
Presenters
Shannon Mc CarthyAssociate Professor of Graphic Design, School of Art and Design, Eastern Kentucky University, Kentucky, United States Natalie Tyree
Assistant Professor of Graphic Design, Department of Art and Design, Western Kentucky University, Kentucky, United States
Details
Presentation Type
Paper Presentation in a Themed Session
Theme
KEYWORDS
GIF, Multi-Media, Popular Culture, Experimental Design, Timeline, Contemporary, Art, Design
