Abstract
This paper examines the use of trash talk in mixed martial arts (MMA), focusing on the rhetorical strategies employed by Chael Sonnen, a famous MMA fighter, to develop his “bad guy” fighter ethos. Drawing from previous research into ad homiem, this study juxtaposes Sonnens trash talk with Fishers motives of communication. Through quotation analysis, the paper demonstrates how Sonnen employs various rhetorical devices and elements of absurdity to affirm, reaffirm, purify, and subvert his fighter ethos and the ethos of his opponents.
Presenters
Max SimonStudent, Master of Arts in Interdisciplinary Studies, Oregon State University, Oregon, United States
Details
Presentation Type
Paper Presentation in a Themed Session
Theme
Sporting Cultures and Identities
KEYWORDS
MMA, Combat, Communication, Trashtalk, Ethos, Motive, Fallacy
Digital Media
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