Enhance Student Athlete Collegiate Choices with Data and Analytics

Abstract

“MyBrakt” allows student-athletes to have access to an algorithm to quickly review and pre-select any college in North America that has an intercollegiate sports program and provides the best fit for their individual needs and goals. Information selected and analyzed by the program is specific to the student-athlete, improving their odds of navigating the collegiate recruiting process. Currently, most other college/university search programs do not truly consider many of the student-athlete factors that go into making a college/university selection. Furthermore, many college/university search programs do not have the goal of leveling the playing field for all student-athletes and seeks to push through those willing to pay more for the system. Our goal is to make available relevant and intelligent student-athlete specific data to all student-athletes. As the student-athlete’s interests or related information changes, so do the potential college/university selections. This system can be used at any time when a student-athlete seriously begins to consider using their craft as an asset to help get a higher education. Our goal is to provide this system in any language for anyone around the world who wishes to play a sport while attending college/university. Due to the clear globalization of sports this is going to be a significant part of this presentation. In this presentation we will also discuss the need to shift the access to important and necessary student-athlete data down to those who need it the most.

Details

Presentation Type

Paper Presentation in a Themed Session

Theme

2019 Special Focus - Sports Media Vectors: Digitization, Expanding Audiences, and the Globalization of Live Sport

KEYWORDS

Student-Athlete, College, Education, Data, Analytics, Recruiting, Sports

Digital Media

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