Youth as Content (Co)creators: Digital Representations of the National High School Exam in Brazil

Abstract

This paper is an interplay of media and sociology through the topic of digital representations. It aims to understand the role of the YouTube and Tiktok as social medias mediating the children and youth voices and representations of/towards personal attainment of education - in this specific case the National High School Exam in Brazil (ENEM), which happens every year and congregates millions of children and young adults. The hypothesis to be tested is the centralisation of the use of memes and virals to “pack” social representations of, for instance, personal success and failure. The theoretical framework is based on the works of James and Prout (1997) and Irwin (2013), in childhood and rites of passage; Livingstone (2000) and Third et. al (2013) on children and media, including some analysis of the Sociology of Memes (Chen, 2012, Varis and Blommaert, 2015).

Presenters

André Cardozo Sarli
Student, PhD, University of Geneva, Genève (fr), Switzerland

Details

Presentation Type

Paper Presentation in a Themed Session

Theme

Media Technologies

KEYWORDS

Youth, Digital Representations, Social Media, Sociology

Digital Media

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Youth as Content (Co)creators (pptx)

Cardozo_Sarli_André_Youth_as_Content_Co-creators__Digital_Representations_of_the_National_High_School_Exam_in_Brazil.pptx