The Role of Media Licensing Companies in the Age of Disinformation

Abstract

Media licensing companies are a relatively new phenomenon. From Storyful, to Jukin, to Viralhog, various companies are cropping up, ready to register user-generated content (UGC) and sell it to the mainstream press. But what checks and verifications does this content undergo? Often animal videos from “western” suppliers are a big sell, but to what extent could such companies be used for nefarious purposes in the age of disinformation and fake news, especially with regards to videos from non-“western” countries? This paper explores how media licensing companies can both distribute and prevent disinformation.

Presenters

Aliide Naylor

Details

Presentation Type

Paper Presentation in a Themed Session

Theme

Media Business

KEYWORDS

UGC, User, Generated, Content, Disinformation, Open-Source, Fake, News, Verification, Video

Digital Media

This presenter hasn’t added media.
Request media and follow this presentation.