The Social Identity Dynamics of Entrepreneurship: Business Administration Curricula Adaptation for the Emerging Global Polity

Abstract

Social identity theory postulates that an actor, upon comparing one’s ingroup with another and perceiving one’s own status as inferior and therefore one’s self-image as negative, the perceiver can respond with three psycho-behavioral strategies. One strategy is social mobility, i.e., attempt individually to join the perceived superior status group, if feasible. Another strategy is social creativity, i.e., the perceiver compensates by changing the evaluation criteria, selecting those on which the perceiver views their ingroup as superior over the outgroup. A third strategy is open intergroup conflict, i.e., social competition, in which the ingroup perceiver views the relationship with the outgroup as zero-sum. In so-called advanced, industrialized, developed countries, development of the power potential base of the state incentivizes the political economy of the promotion of social creativity. Expanding group social creativity opportunities serves as a dialectical vehicle for individual social mobility amidst economic social competition. Human resource motivation requires employer’s provision of self-realization opportunities, i.e., social creativity opportunities that the company provides. Loyalty to the enterprise is thereby reinforced. A prerequisite for social competition success by globalizing economic enterprises is to incorporate and mainstream gender and ethno-racial diversity throughout their institutional structures. A functional aim of this diversity is to increase the capacity of the enterprise and the globalizing national economy in general is to identify niche markets and exploit them. American elite business schools reflect these globalizing interdependency cooperative attitudes. Their evolving MBA curricula displays more emphasis on “diversity, equity and inclusion” and “environmental, social and governance” topics.

Presenters

Benedict Edward DeDominicis
Professor of Political Science, School of International Studies, Catholic University of Korea, Gyeonggido [Kyonggi-do], South Korea

Details

Presentation Type

Paper Presentation in a Themed Session

Theme

Learner Diversity and Identities

KEYWORDS

Corruption, Hegemony, Nationalism, Public Goods, Rule of Law, Social Identity