Abstract
October 2023 saw the release of a documentary covering an immersive horror tourism experience. This was the first time many people were introduced to this concept. Popular culture was quick to provide divisive opinions on the activity. However, as this phenomenon is so new, this study seeks to explore these initial social perspectives through a qualitative content analysis of comments in response to the documentary content and similar video content. By doing so, scholars gain insight into how popular opinion may view immersive horror experiences and what thematic social challenges they may present moving forward.
Presenters
Danni CappsAssistant Professor, Hospitality and Tourism Management Walker College of Business, Appalachian State University, North Carolina, United States
Details
Presentation Type
Paper Presentation in a Themed Session
Theme
Changing Dimensions of Contemporary Tourism
KEYWORDS
Dark Tourism, Social Perspectives, Tourist Wellbeing, Torture Tourism, Tourist Safety
Digital Media
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