Music Tourism for Identity and Cultural Communication: Qualitative Analysis with MAXQDA

Abstract

Music tourism is the phenomenon of people visiting a place because of their association with music as well as the process of creating an emotional attachment to a place through the connection between people and music. People often come together for a common purpose of music at a certain time and place, such as concert, opera, or music workshop. This is very similar to the act of pilgrimage: the process of participation evokes strong emotions; it takes time and money to get to the destination; the gathering and the emotional co-frequency. This study conducted further qualitative research using MAXQDA by applying the musical topophilia model with East Asians as interview subjects. I divide traveling into three steps: before, during and after the trip. To date I have conducted interviews one-on-one (online/offline) with 53 people living in East Asia regarding their travel experiences. This part of the interview is limited to the two stages that are before and after travel. Based on the results of the interviews above, and as Europe has the most representative music industry and the richest variety of music genres. The “during the trip” phase of observations and interviews were conducted in Europe, where I made field trips to live music in Salzburg and London, including musical theater, street music, and musical pilgrimage. This study uses data to demonstrate the followings: the irreplaceability of music in faraway; the identity that music brings; the ethnic barriers that music crosses; the cultural communication that music enables.

Presenters

Yixuan Peng
Student, PhD student, TOYO University, Tokyo, Japan

Details

Presentation Type

Paper Presentation in a Themed Session

Theme

2024 Special Focus—Tourism, Leisure and Change: Transforming People and Places

KEYWORDS

BELONGINGNESS, IDENTITY, MUSICAL ANTHROPOLOGY, CULTURAL COMMUNICATION