Planting the Seeds of Gratitude: Sustainable Corporate Responsibility and Quality of Life of the Beneficiaries

Abstract

The study seeks to determine the implementation of Sustainable Corporate Responsibility (CSR) activities and their effects on the beneficiaries’ quality of life. A mixed-method type of research was used in this study, combining quantitative correlational and qualitative analysis. It utilized statistical tools such as frequency, percentage, mean, weighted mean, and regression analysis. The findings reveal that Plantation’s economic, social, cultural, and environmental CSR activities were implemented moderately. On the other hand, the beneficiaries’ quality of life regarding life satisfaction on various conditions, level of life satisfaction, and satisfaction level on health and safety were all categorized as reasonably satisfied. After considering the findings and conclusions of the study, the following recommendations were suggested: 1. To give seminars on the preservation of the natural environment. 2. To conduct regular tree planting in the community to help reduce temperature, produce clean air, reduce greenhouse gasses, and prevent flooding and soil erosion. 3. To teach the community proper waste disposal at home through Green Alternatives, the Five R’s Reduce, Reuse, Repair, Rot, Recycle. 4. To figure out program services that will change and expand the community/students’ needs. 5. To conduct a workshop on CSR’s goals and objectives to increase the beneficiaries’ awareness of the accurate picture of CSR in their lives. (6) For the administrators to apply the proposed strategic approaches in enhancing the CSR programs of plantation owners to their beneficiaries.

Presenters

Ernesto Cordero
POST-Ph.D. Research Scholar, Interdisciplinary Research on Contemporary Social Issues, St. Paul University/ University of Ottawa, Ontario, Canada

Glen De Leon
Dean, College of Business, Management, and Accountancy, De La Salle Araneta University, Philippines

Details

Presentation Type

Paper Presentation in a Themed Session

Theme

Environmental Studies

KEYWORDS

CSR; Well-being, Quality of Life, CSR TRIPLE BOTTOM LINE- PPP

Digital Media

Downloads

Planting the Seeds of Gratitude (pdf)

PRESENTATION_OF_SUSTAINABLE_CSR_-_2022-_CORDERO_EO.pdf