Powerful Positioning of People and Ideas: Creating Commercial Opportunity in a Communication Economy

Abstract

There are millions of businesses in the Western Economy, and billions of businesses across the digital world. How do you amplify your message to rise above the noise, create your ideal market position, and attract your ideal customers? In this insightful session, Russell Pearson will show you what it really takes to positioning your business for success now and into the future by strategically preparing your position and creating a market attraction machine to accelerate opportunity. It’s no longer about selling products and services alone, but now about productizing concepts and ideas to create social movements and followings.

Presenters

Russell Pearson

Details

Presentation Type

Innovation Showcase

Theme

Communication

KEYWORDS

Social, Marketing, Sales, Opportunity, Business, Positioning

Digital Media

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