Abstract
In the last ten years, cooking shows and food focused TV channels have become hugely successful worldwide, showing ‘democratic’ representations of people with a diversity of genders, ethnicities, and ages rarely seen before (Ketchum 2005). However, it is important to analyse to what extent this seemingly equal power-geometry corresponds to the reality of people working in the food industry in global cities such as Los Angeles or Sydney. The plethora of happy faces in these reality shows – somewhat reminiscent of Disneyland’s It’s a small world – lies in stark contrast to the reality of restaurant workers in ‘the-back-of-house’ who are often used as a workforce coerced into accepting low wages and hard working conditions (Wilson 2018). Nepali immigrant communities in Australia have become a reliable workforce for the Australian food industry, similar to the experience of recent Latino/a arrivals in the U.S.A., recreating what Cantazarite (2000) calls “brown-collar” work. In this paper I explore the disconnection between representation and reality in television shows such as Master Chef Australia and suggest that underneath the equal power-geometry they promote lies an asymmetrical global reality that point to an often ignored dark side of global people flows.
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KEYWORDS
Global Flows, Diversified realities, Material Culture, Immigration, Media studies, Global
Digital Media
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