SOS: Love under Pandemic

Abstract

A lot of designers collaborate with artists to create ‘cross-over’ projects in good times when the economy is booming, or strategically strive to gain exposure or widen their markets to make more profit. But I think it should keep going whenever we are in good or bad times. As a fashion educator and practitioner, I always believe that fashion is not confined to people who use it to raise their social identities, nor does it only accentuate one’s aesthetic statement. Fashion can work with other disciplines to create inspiring work of art to make people think about the meaning of the work behind, to echo the social situation, and to express empathy and caring. Fashion can do something under the disastrous situation, particularly in the difficult time! This project is inspired by Covid 19 and mask. Under the pandemic, we use fashion to show the concern by calling up a group of creative practitioners, say fashion designer, fine artist, fashion editor and photographer, and dancers to work out a mindful and beautiful project – S.O.S. Our definition of S.O.S. is not a dangerous signal but survive, optimistic, and staycation instead. In short, we should be positive enough to face the difficult situation, and use fashion to work with other creative disciplines to echo it!

Presenters

Dave Yeung
Teaching Fellow, Fashion, Winchester School of Art, United Kingdom

Details

Presentation Type

Paper Presentation in a Themed Session

Theme

Design in Society

KEYWORDS

FASHION HAS LOVE, FASHION AS ART, FASHION AND DANCE