Abstract
This paper features subject-object oriented research, in a postindustrial socioeconomical condition. Idiosyncrasy will be used as a methodological tool in a researcher’s personal archive. This archive consists of everyday design objects from 1920 till 2020 that have been exhibited in museums and art institutions such as MoMA, Het Nieuwe Instituut, Franco Albini Fondazione, the curators’ interviews of these exhibitions and rare archives such as Greta Manguson archive and S. Delialis archive. Firstly, there the definition of idiosyncrasy is reviewed. Its references extend from the aesthetic theory from the romantic period till contemporary object-subject oriented theories (S. Zizek), to interdisciplinary references of pathology, psychiatry and neurology, which interconnect idiosyncrasy with the function of human sensory system. Secondly, the researcher’s collection is organized and read as a cloud. The characteristics of idiosyncrasy create a two metric systems of reading that cloud. The first one relates to norms of ideological design and the second to aesthetic values and social symbols. Through this methodology each object of the cloud is reorganized in new ideological categories. So, each object is connected with different objects, ideas and words that all together consist of a new hyper object narrative, responsible for the design of cultural footprint. The aim of that research is the timeless value of design nowadays, when everything is said and done. Through the value of the meaning of idiosyncrasy in design everything matters and design is sustainable from another point of view.
Presenters
Angeliki Sofia MantikouTeaching Assistant, Architectue, National Technical University of Athens , Greece
Details
Presentation Type
Paper Presentation in a Themed Session
Theme
2021 Special Focus: Towards a (Design) New Deal
KEYWORDS
Idiosyncrasy, Visual Culture, Postindustrial Design, Sustainable Design