Thirteenth International Conference on Design Principles & Practices

Abstract

The basic concept of bachelor and master programmes of graphic design is built on the interaction of experimental methods of implementing practical subjects and the theoretical and research base of the humanitarian and art disciplines, traditional for classical university education. This concept is one of the advantages of creating programmes for design professions at the university. Professionals from both sides participate in working on these programmes. They are university professors, specialists in interdisciplinary subjects, and practicing designers and artists who have developed their own methods of design and tutoring. The key feature of the University Design School, explored in this paper, is the synthesis of design, art and science, which is reflected in the works of our students throughout all their student years.