Thirteenth International Conference on Design Principles & Practices

Abstract

This paper highlights several collaborations with industry partners and design firms as part of the pedagogical experience of a junior-level interior design retail studio. Individual collaborative initiatives with industry partners such as the Williams Formula 1 racing team, The Qatar 2022 World Cup organizing committee, Ooredoo telecommunications and design firms such as Fitch Worldwide, Imagination and DoBrando are initially outlined. The study further explores how the projects were conceived and maintained utilizing strategic pedagogical supports and technologies. Outcomes from each project are presented with a focus on the successes or failures of intended specific learning objectives and what lessons were taken to inform subsequent collaborative projects with industry partners.