Shades of Meaning: Using a Gradient Approach to Understand DEI Appropriation

Abstract

The concept of appropriation, particularly in the context of organizational change initiatives, has received much attention in recent years, but the study of concrete appropriation remains limited. Our research aims to shed light on the concrete dynamics of change in organizations by exploring the discourse of employees and managers in the context of diversity initiatives. We use the communicative constitution of organizations (CCO) perspective and the CCO-ventriloquial approach to analyze different forms of appropriation practices performed by employees and managers. Our findings provide a gradient approach to appropriation, from disapproval to total and unconditional appropriation of a diversity program, and uncover implicit resistance to diversity initiatives.

Presenters

Pascale Caidor
Professor, Communication, Université de Montréal, Quebec, Canada

Details

Presentation Type

Paper Presentation in a Themed Session

Theme

Organizational Diversity

KEYWORDS

DIVERSITY INITIATIVE, APPROPRIATION, RESISTANCE, DEI CHANGE