Abstract
Many people love shopping. During shopping, our brain can release Dopamine - the hormone of happiness. We also see people pursuing “retail therapy” for their health. Similar happiness may take place when we make donations/charity. We feel satisfied. In our project, we decided to invite people to donate to social issues as part of enjoying their daily shoppings. We follow three simple steps - shop with our partners, share photos in your social network, and use the cashback you receive for donations. To do this, shoppers need only to download an app - Spendonate. Moreover, anyone can create a fundraising campaign with the system.
Details
Presentation Type
Theme
KEYWORDS
Donations, Charity, Retail, In-Kind donation, Direct donation
Digital Media
This presenter hasn’t added media.
Request media and follow this presentation.
