Innovation Showcase
Asynchronous Session
The Impact of Digitization on Climate: Content Choices Matter View Digital Media
Innovation Showcase Alisa Bonsignore
The accelerating wave of digital content is increasing the energy demands on an already overextended planet. There is a perception that digital is less environmentally costly than cutting down trees for paper. Yet the energy costs for our digital lives can be steep. Every byte is energy, and energy has a carbon cost. And our digital footprints are ever-increasing. In 2018, Forbes reported that the world is generating more than 2.5 quintillion bytes of data created annually, no doubt a significant contributor to the fact that the world has almost doubled its energy consumption since 1980. I have developed formulas to calculate the carbon impact of your digital initiatives. These formulas can be applied proactively to new projects to understand the carbon cost of content. All communications teams should keep these numbers in mind when deciding what needs to be communicated, and how.
Embracing Circular Procurement View Digital Media
Innovation Showcase Mazen Al Sinan
Circular procurement is a major shift in paradigm from conventional procurement where the priority of the award is mainly based on the price. Circular procurement could be an effective means to augment sustainability and reduce carbon emissions. Adopting circular procurement is challenging and there is no universal formula to conduct it. The presentation defines “circular economy” as an introduction. It also addresses the strategies for adopting a circular economy. Finally, the procurement ecosystem and a framework to embrace a circular procurement is discussed.
