Abstract
Artificial Intelligence (AI) is rapidly reshaping the field of visual culture, which is one of the most important dimensions to any people’s expression of worldview. This paper explores how AI-generated images are transforming the cultural landscape, including in terms of the various dimensions through which the these changes are taking place, how truthfully these visuals represent reality, the debate on integrity of these representations and the implications for worldview and cultural sustainability. Through a Critical Multimodal Discourse Analysis (CMDA) that utilizes Kress & van Leeuwen’s (2006) framework of Visual Grammar. The paper adopts Ronald F. Inglehart’s theory of Cultural Evolution in examining social media images and videos. The analysis reveals that AI-generated visual resources possess aesthetic qualities of high value, but represent a post-need society that is losing its desire for truth and authenticity. Nevertheless, AI-generated images have come to stay, and therefore, regulators and professionals at all levels must rise to the occasion.
Presenters
Aliyu Abdulkadir YakubuStudent, PhD Cultural Sustainability (Applied Theatre), SDG Graduate School, University of Maiduguri/University of Hildesheim, Borno, Nigeria
Details
Presentation Type
Paper Presentation in a Themed Session
Theme
KEYWORDS
Artificial Intelligence, Visual Culture, AI-generated images, Cultural Sustainability, Post-Need Society
