The Impact of Live Broadcasts of Japanese Professional Sumo Wrestling on Mongolian Wrestling Fans

Abstract

In recent years, the popularity of professional sumo wrestling has extended beyond Japan’s borders, with a growing number of foreign wrestlers joining the ranks of the sport. Mongolian wrestlers, in particular, have made a significant impact on Japanese professional sumo, with many rising to become some of the sport’s top stars. Live broadcasts of Japanese professional sumo wrestling matches have played a significant role in spreading the sport’s popularity both within Japan and abroad. Thanks to the availability of live streaming and television broadcasts, fans from around the world can watch and enjoy the excitement of sumo wrestling matches as they happen. In particular, Mongolian wrestling fans have been able to closely follow the performances of their favorite wrestlers in the Japanese league, and support them from afar. The impact of live broadcasts of Japanese professional sumo wrestling matches on Mongolian wrestling fans is an area of particular interest for this study. It is likely that such broadcasts have not only helped to expand the fanbase of the sport in Mongolia but also allowed Mongolian fans to gain a deeper understanding of the customs and traditions that are a part of the sport. Additionally, the success of Mongolian wrestlers in the Japanese league may have inspired young people in Mongolia to pursue a career in professional sumo wrestling, creating a ripple effect of cultural exchange and influence.

Presenters

Unursaikhan Tugj
Associate Professor, Department of Journalism and Mass Communications, National University of Mongolia, Ulaanbaatar, Mongolia

Bat Oyun Sukhbold
Student, Master, National University of Mongolia, mongolia, Mongolia

Mendkhuu Ganbaatar
Associate Professor, Department Journalism and Mass Communications, National University of Mongolia, Ulaanbaatar, Mongolia

Ariunzaya Norovsuren
Professor, Journalism and Mass Communication, National University of Mongolia, Ulaanbaatar, Mongolia

Details

Presentation Type

Paper Presentation in a Themed Session

Theme

Media Cultures

KEYWORDS

Cultural exchange, Popularity, Foreign wrestlers, Custom and Tradtions

Digital Media

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