The spiral of silence theory was initially developed within a mass-mediated context, and it has been widely appreciated and critiqued in several forms by scholars of political communication. Therefore, this study examines the spiral of silence theory under conditions of various conditions of online conversations, such as the decreased fear of isolation allowed by anonymity, undermine some of the fundamental components of Noelle-Neumann’s model. It is exploring Saudi females' willingness to express opinions online and offline and tests how the constructs proposed by the spiral of silence theory work in each setting.
Spiral of Silence
Paper Presentation in a Themed Session
Assistant Professor of Mass Communication, Media and Communication, King Abdulaziz University, Saudi Arabia
-, Saudi Arabia