The concept of a platform for formation of new enterprises has been around through thousands of years; from the Silk Road to the Interstate Highways to Apple and Alibaba. The design of and structure for an organization has had its development over the last century; from a hierarchy to a modular network. However, the emergence of platform strategies by leading IT organization has now created a vacuum that cannot be filled with the traditional structures. The three major components of a platform architecture are the platform itself, the complementing stakeholders (those who provide mutually beneficial product or service to the firm owning the platform) and the modular interface between the platform and the compliments. The key is the existence of a core competency (the platform itself) which will dictate the design of an organizational structure for success. Within the evolution of this concept, the organization as a whole will evolve into a platform itself where the traditional functional areas are no longer an integral part of the structure. The new design will take the shape of an structural; components needed only to maintain and advance the core competency(ies). . The key is the existence of a core competency (the platform itself) which will dictate the design of an organizational structure for success.. The new design will take the shape of a structural; components needed only to maintain and advance the core competency(ies).
Platform, Design, Structure
Paper Presentation in a Themed Session
Abbas Nadim is Professor of Management at the College of Business, University of New Haven, CT, USA. He holds a MBA from University of California at Berkeley and a Ph.D. in Social Systems Science from the Wharton School of the University of Pennsylvania. His dissertation title was “Supportive Culture as a Co-Producer of New Business Development”. He has extensive research and consulting background in the areas of new business development from technology, competitiveness, Interactive Planning, and sustainable innovation. His research interests and publications are in the areas of leadership, interactive management , and sustainability. He is an associate of Interact (Institute of Interactive Management founded by the late Dr. Ackoff), past president of SBI, member of the Academy of Management, and town of Fairfield, CT. Economic Development Commission.