The Paradox of Tourist Jobs

By: Montserrat Crespi-Vallbona  

Tourism activity has positive economic impacts, which mostly serve to tourism destination managers to counteract the negative impacts that tend to be clearly visualized in the social, cultural or environmental dimensions. The general aim of this study focuses on the economic impacts and specifically on the generation of direct and indirect employment that tourism develops in touristically attractive destinations. In that sense, we plan to research the typology of job positions generated (according to the organizational models of Mintzberg, 1979), as well as required skills, working conditions, salaries and, consequently, employee satisfaction in the tourist labour sector. Food markets are the illustrative case used, due to their current interest as tourist icons, and therefore, important sources of job creation and entrepreneurship opportunities. Specifically the Boqueria and Sant Antoni markets, both in the center of the city of Barcelona (Spain), are the chosen examples to be studied. The Boqueria market has 257 establishments: none are closed and all are privately owned. It is estimated that about 725-750 people are working in the market, taking into account that on some specific days, extra staff needs to be hired. That usually happens on Fridays, Saturdays, and Mondays, because establishments need to cover the whole demand’s service. The situation is quite similar in Sant Antoni Market. However, in a society that leisure values constantly increases and personal free time is highly appreciated, these tourism job opportunities do not appear as attractive positions.

Intangible Values, Labour
Organizational Cultures
Paper Presentation in a Themed Session

Dr. Montserrat Crespi-Vallbona

Researcher ans assistant professor in the Business Department of the University of Barcelona (UB), Spain. Member of the Business Research Group (UB). Also researcher at the Investigation Project (I+D) named "influence of changes into production systems and access to the housing facing the social restructuration of big Spanish cities" (reference CSO2017-83968-R). As a result, the tourism impact on economic, social cultural and urban structures of the territory are analysed. Governance, gesntrification, sustainability are the ey words. I have also another research line, linked to the leadership and people management.Published papers: "Job satisfaction. The case of information technology (IT) professionals in Spain" -Universia Business Review, 2018. "La transformación y gentrificación turística del espacio turístico. El caso de la Barceloneta (Barcelona)"- Eure, 2018. "Urban food markets and their sustainability: the compatibility of traditional and tourist uses" -Current Issues in Tourism, 2017-. "Urban food markets in the context of a tourist attraction. La Boqueria food market in Barcelona, Spain" -Tourism Geographies, 2017-. "Food market from a local dimension. La Boqueria (Barcelona, Spain)" -Cities, 2017. "Role of food neophilia in food markets tourists motivational construct. The case of La Boqueria (Barcelona, Spain).-Journal of Travel and Tourism Marketing, 2017."Food market visitors: a tipology proposal" -Bristish Food Journal, 2016. "Los mercados de abastos y las ciudades turísticas" -Pasos, 2016. "The meaning of cultural festivals: stakeholder perspective in Catalunya" -International Journal of Cultural Policy, 2007.