Abstract
Today’s students are exposed to diverse media via social online communities and outlets which provide them access to a global creative community, but how does this contrast with teaching visual cultural standards in the classroom? At the beginning of this workshop, we breakdown design elements such as color, type, line, semiotics, and iconography, as well as the meaning of images as they relate to different cultures, and engage the group in a dialogue about these meanings. Then, participants are lead in a group activity that explores internationally known symbols. By comparing and sharing global perspectives about cross-cultural meanings, and working together with fellow participants to breakdown and explore design meaning and connections, we can begin to bridge the gap and distill unison in design thinking and visual communication. How can these commonalities be interpreted to help bridge the gap in the classroom with students who embrace the melting pot that is online visual culture? Through this workshop, we collectively develop a toolkit that builds upon the past and reflects contemporary understanding via a semiotic formula. Furthermore, we examine if it is possible to deduce connections based on collaborative cultural understanding by breaking down preconceived notions of historical standards and visual canon in a manner that pays homage to culture and celebrates other standards.
Presenters
Shannon Mc CarthyAssociate Professor of Graphic Design, School of Art and Design, Eastern Kentucky University, Kentucky, United States Natalie Tyree
Assistant Professor of Graphic Design, Department of Art and Design, Western Kentucky University, Kentucky, United States
Details
Presentation Type
Theme
Communications and Linguistic Studies
KEYWORDS
Communication, Representation, The Arts, Design, Media, Technology, Social Meaning
Digital Media
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