The aim of this study is to explore how artificial intelligence can help to promote Asian Canadian Arts, especially through the IBM Watson Platform. Despite the huge resources contributed to Contemporary Asian Canadian Arts, artists and their works still need promotion, especially to people beyond the connoisseur of ethic art. Seldom are these artworks on display in major, “mainstream” art galleries, and artists face problems when struggling to gain recognition. The Government of Canada has policies in place addressing multiculturalism and diversity, but how are these translated into action. Different kinds of artists with different backgrounds may need different strategies. Such backgrounds include country of origin, ethnicity, gender, age and languages. This paper explores whether the rise of digital infrastructure, especially artificial intelligence, helps Asian Canadian artists gain recognition, reach their potential spectators, and, subsequently, to help them to interpret the artworks. Asian Canadian arts here is taken in the broad sense, covering literature, visual art, film and video, music and the performing arts, and photography. In particular, I explore how the functionalities on IBM Watson can contribute to Asian Canadian arts. Instead of featuring the artists in an ad hoc manner on websites, can the powerful artificial intelligence functionalities offer solutions that can work across digital platforms - and on mobile devices? How can these inform marketing strategies, and may eventually contribute to the formulation of digital strategies and policies?
One of the founding members of the International Shaw Society, Dr. Kay Li is the Project Leader of SAGITTARIUS—ORION Digitizing Project on Bernard Shaw funded by the Social Sciences and Humanities Research Council of Canada. She studies artificial intelligence and the arts, cross-cultural literary encounters and cultural globalization. Her books include Bernard Shaw and China: Cross-Cultural Encounters (University Press of Florida Bernard Shaw Series) and Bernard Shaw's Bridges to Chinese Culture (Palgrave Macmillan Bernard Shaw and His Contemporaries Series). She is Adjunct Professor in the Department of English, Faculty of Liberal Arts and Professional Studies, York University, and President of Asian Heritage Month--Canadian Foundation for Asian Culture (Central Ontario) Inc.. Her other government funded projects include the Virtual Museum of Asian Canadian Cultural Heritage (VMACCH), Unity in Diversity Arts Workshops in Schools, Asian Canadian Artists in the Digital Age, and the Asian Heritage Month Festivals.