Thirteenth Global Studies Conference

Abstract

In this era of globalization and social movement, microbusiness and megabusiness have turned into important issues. In fact, it turned into important issue after UNDP Report of 2015. This paper examines, by way of a case study, the key modeling predictors that stimulate mega businesses, microbusinesses and globalization. The motivation for the study is a lack of literature that studies the modelling key predictors’ stimulation of mega business, micro business and globalization in an emerging economy, such as Uganda. Although the study adopted a quantitative approach examination was completed in the Jinja District of Uganda in East Africa, where microbusiness and mega-business flourish. To test the hypothesized model, structural equation modelling (SEM) analysis was employed using the smart partial least squares (PLS) software. The final part of the paper recommends measures that can help Uganda megabusinesses, microbusinesses, and enhance sustainability in a highly globalized environment these measures include building a united and persistent small business community. The present research provides theoretical implications for academics in the field of microbusiness, precisely, by enhancing an understanding of the link between mega business and budgeting financial literacy. Furthermore, this study provides useful insights into and suggestions on the way forward. As such, this research is important for microbusiness, megabusiness, and globalization.