Serving for Diversity: How Organizations Help Culturally Diverse Communities

Abstract

Organizations can help develop a sense of identity and belongingness. Client service must accept and be prepared for cultural diversity. I talk about the different aspects of cultural diversity and how it influences the way companies serve their customers. I propose a closer look not only into our differences but also into what we have in common so we can have a personal approach and bring a sense of belongingness and align them with empathy and the idea of community.

Details

Presentation Type

Innovation Case Studies

Theme

Identity and Belonging

KEYWORDS

Cultural, Diversity, Service, Clients, Community, Organization, Help, Identity, Belonging

Digital Media

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