Urban Trends and Reshaping Identities: Skin Bleaching as Fashion and Reflection of Societal Learning

Abstract

Colorism is a global problem and this study traces the historical trend associated with colorism and skin bleaching in the Caribbean island of Jamaica. It focuses on the findings of a qualitative research study that describes the hidden curriculum of skin bleaching and how participants learn to bleach as well as (re)shape their identities as bleachers in an urban setting.

Presenters

Petra Alaine Robinson
Associate Professor, School of Leadership and Human Resource Development, Louisiana State University, Louisiana, United States

Details

Presentation Type

Paper Presentation in a Themed Session

Theme

Identity and Belonging

KEYWORDS

Identity, Colorism, Informal Learning, Skin Bleaching

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