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The Role of Knowledge Management in the Market Orientation-Bu ...
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- Title: The Role of Knowledge Management in the Market Orientation-Business Performance Linkage
- Author(s): Subramanian Sivaramakrishnan, Marjorie Delbaere, Edward Bruning
- Publisher: Common Ground Research Networks
- Collection: Common Ground Research Networks
- Series: Organization Studies
- Journal Title: The International Journal of Knowledge, Culture, and Change Management: Annual Review
- Keywords: Market Orientation, Knowledge Management, Business Performance
- Volume: 4
- Issue: 1
- Date: September 25, 2005
- ISSN: 1447-9524 (Print)
- ISSN: 1447-9575 (Online)
- DOI: https://doi.org/10.18848/1447-9524/CGP/v04/59068
- Citation: Sivaramakrishnan, Subramanian, Marjorie Delbaere, and Edward Bruning. 2005. "The Role of Knowledge Management in the Market Orientation-Business Performance Linkage." The International Journal of Knowledge, Culture, and Change Management: Annual Review 4 (1): 0-0. doi:10.18848/1447-9524/CGP/v04/59068.
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Abstract
We examine the role of knowledge management in organizations’ market orientation - business performance relationship. We show that knowledge management has a mediating role.
