Abstract

Following a detailed analysis of popular cyborg images that circulate on the internet, this article discusses the leading visual communication strategies of what was identified as the emerging genre of a “transhumanist visuality.” The article argues that the visual registers of cyborg images decontextualise and repurpose popular icons from cultural history, in particular from the streams of classic humanism, in order to construct visual memes that both reflect and propagate the transhumanist worldview. The purpose of the discussion is to show how the fanciful images of a techno-fantasy guide the public perception of human future as positively technological.